Jay Z is a “business”, not a “businessman”. As he says in his verse, the meaning of it I understood only after reading this book.
His name and everything associated with it is a business machine.
Everything he does is mostly to make money. Rapping was the best vehicle to get to the business empire. By using rap fame as leverage he was able to use his business genius to situate himself in music, sports, liquor, nightclub, restaurant, clothes, Reebok, beauty products, etc.
It was a great read and gave me a lot of business lessons. Recommend it.